Till the lockdown was imposed in March, more than 200 Zee staffers had spent over 2,500 hours across 28 regions in Punjab, Bihar, Madhya Pradesh, Karnataka, Tamil Nadu, Andhra Pradesh and West Bengal to understand the audiences. The effort paid off, again and again.
'Hear2Read' -- an open-source Text To Speech (TTS) software that offers audio books in Gujarati, Kannada, Marathi, Punjabi, Tamil and Telugu -- is a first of its kind initiative in the country.
'This individual's constant endeavour at self-glorification, even at the cost of both the government and the party, has the potential to subvert whatever genuine efforts that Channi has been making since he became CM.'
Even in ruin, Jet retained its one essential brand quality: Dignity, says brand guru Sandeep Goyal.
It is bound to fail like the earlier ones, again causing Pakistan enormously more damage than to India, points out Shekhar Gupta.
'Indian men like Indian women to be decent.' 'If I show everything, what's the point?'
Some reports suggest that the Centre has empowered the BSF to conduct searches, arrest suspects and make seizures up to an area of 50 km inside the Indian territory from the international border.
'Those who support the attacks should realise that beating Kashmiri students can't help anyone change the result of the game.'
'I was born a lower middle-class person, am one today and will die as one,' Billboard's International Power Player Devraj Sanyal tells Vanita Kohli-Khandekar.
Kejriwal's centralised way of governance might work in Delhi, but Punjab will call for delegation, observes Sanjeev Nayyar.
Banerjee scored a personal point with a massive victory in the bypoll with a record margin of 58,835 votes.
It turns out that there is serious money in funny business these days!
Virat Kohli took to Twitter and shared a picture of Men in Blue celebrating the win in an unusual style.
With six new challengers entering Bigg Boss 14, the reality show has gotten even more interesting.
Check out the impressive line-up at the International Film Festival of South Asia.
Yamla Pagla Deewana Phir Se has the wit of a goat, fumes Sukanya Verma.
From winning the Under-19 World Cup to becoming Test captain, Virat Kohli has made rapid strides in international cricket. Pradeep Sangwan, his team mate from junior cricket, writes about the man they fondly call 'Cheeku'
What got the Jats of Haryana so furious?
Khadim Hussain Rizvi is now gone. But the mass appeal of fundamentalism among Pakistan's burgeoning, young, illiterate, unemployed and angry population isn't, observes Shekhar Gupta.
Each year, at least 10 million Indians marry and the market is estimated at nearly $35 billion, growing at about 25 per cent annually.
'Good shot, yaar; but why are you batting so aggressively, almost angrily?' Amarnath wants to know. 'Jimmy pa, you don't know, he swore at me in Madras. I have been waiting for an opportunity to give it back!' Yashpal responds.
'I personally consider Indian cinema as one of the most creative and powerful forms of cinematic expression in the world.' 'An average Indian film is 10 times better than a costly American production because of the creativity involved.'
Sources claimed that in the meeting, it was also discussed to close the Red fort from 20th January to 27th January and a clarification was sought from Delhi Police.
'The honourable prime minister virtually handpicked me for the Amritsar East seat.' 'Amit Shahji announced that if I am elected, the whole of Punjab will be drugs free.'
Intensifying competition in the mid-segment smartphone market, Samsung India today launched two devices under its Galaxy series, priced at Rs 6,750 and Rs 8,290.
Bollywood stars do their part to raise awareness about coronavirus and the need to stay indoors during the lockdown.
Shubh Mangal Zyada Saavdhan appears a whirlwind ride filled with drama, emotion and, of course, humour, says Namrata Thakker
Among Bollywood's most popular actors, Anupam Kher has fans all over the world. But he's one of the few celebs who reaches out to them, and posts interesting videos of his interactions with them.
The seat-share progression should worry the BJP. From the previous assembly polls of 2017, through the assembly segments in its favour in the 2019 Lok Sabha polls and now in 2022, the BJP's seat-share has come down from a high 312 to 275 to 255. N Sathiya Moorthy reads the political tea leaves after the UP and Punjab election verdicts.
This is the meatiest role of Sidharth Malhotra's career and the man sure enough gives it his all. There's charm, swagger, warmth, empathy, verve, authority -- a lively portrait of a lion, a legend, applauds Sukanya Verma.
The Indian High Commission made its displeasure known despite the British government earlier reiterating that the three New Delhi laws on agricultural reform were a "domestic matter".
Readers share their personal '2 States' stories. Don't miss! :-)
Singh and Punjab Governor V P S Badnore led hundreds of people from all walks of life who took out a candle march to pay homage to the martyrs.
The Padma Bhushan was conferred on 17 personalities including N Chandrasekharan, chairman of Tata Sons, Krishna and Suchita Ella of Bharat Biotech, Cyrus Poonawalla, Satya Nadella, chairman of Microsoft, Sunder Pichai, chairman of Google.
The Sikhs, especially in Punjab, are already angry and frustrated, cautions Shekhar Gupta.
With 2 States about to release, a look at Bollywood's real life north-south alliances.
What is it like for a south Indian to marry a north Indian? Tell us!
There was a 50% chance that Karan Sidhu would lose his vision!
Sukanya Verma looks at 12 times the superstar offered food for thought on subjects as varied as nation building, team spirit and the stupidity of big fat Indian weddings while wolfing down a meal.